Unique Designer Fabrics, Luxury Homewares & Rugs

Safomasi create unique fabrics, rugs and luxury homewares inspired by travels in India and around the world. Known for our distinctive illustrated prints, joyful colour palette, superior quality and attention to detail, our original handcrafted designs are full of character, bringing playful charm and personality to interiors.

About Safomasi

Safomasi is an independent interiors brand founded in Delhi by British and Indian couple Sarah Fotheringham and Maninder Singh.

Born from a shared love of travel, colour and beautiful things, we design globally inspired fabrics, rugs and homewares with a soul and a story that bring joy and a small part of our colourful world into your home.

Crafted with care and full of character, our award-winning designs are cherished by clients around the world for their exceptional quality and artful appeal.

Original Designs

Sarah is the designer behind all our original prints. With a background in illustration, she brings a playful, storytelling approach to each design, transforming her travel experiences into vibrant patterns with a strong narrative and distinctive illustrated style.

Ethically Crafted

Ethical and sustainable production is at the heart of Safomasi. We believe in the inherent beauty of traditional handmade textiles and since 2012, we've had the privilege of working closely with skilled artisans in India to bring our designs to life.

Fabrics are hand screen printed in small batches using water-based inks on natural cotton and linen. Many of our rugs and soft furnishings are made to order, reducing waste and promoting a more intentional approach to design.

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Interior Trade Accounts

Safomasi’s original handcrafted fabrics, rugs, and soft furnishings bring storytelling, colour and character to interiors. If you're an interior designer or industry professional, apply for a trade account to enjoy trade pricing and complimentary samples.

Click here to apply

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